March 20, 2018

When does it make sense to turn down dinero? As my launch promo approached I wrestled this question mightily, to the point that my husband, a big data analyst, told me I was overthinking and he does that for a living. Ultimately my Internal Editor made the decision, the same one that compelled me to travel around…

March 8, 2018

Independent authors agonizing over where and how and when to launch have one key question to resolve: what role does Amazon play? Whether you choose to embrace the model or like me, simply stumbled into it, how your book fares in Kindledom trickles down through all those other avenues we are wont to vend. Does it work? For me the jury’s…